lunar new year

Lunar New Year - entering the year of the wood dragon!

Celebrate Lunar New Year in San Jose Japantown, February 10 from 11:00am-2:00pm.

2024 is the year of the wood dragon. According to the Chinese elemental theory, each zodiac sign is linked to one of the five main elements: Gold (Metal), Wood, Water, Fire, or Earth. The Wood Dragon, like all other elemental Dragons, comes once in 60 years. People born in the Year of the Wood Dragon are considered to be extremely creative and inquisitive beings, who like to explore many different paths in life which results in them being very open and liberal.

Help us start a fresh New Year “Fukubukuro” "lucky bag," a Japanese New Year custom in which merchants make grab bags filled with unknown random contents and sell them for a substantial discount, usually 50% or more off the list price of the items contained within.

Participating businesses will create mystery bags for patrons to cleanse and make room for new items in 2024. You can’t see what see what’s inside these bags because they’re sealed. But the fun part is, these bags are filled with surprises.

You might pay $25 for a bag, but the goods inside could be worth $50 or more! Have fun and support all the local retail businesses!

Visit us on Saturday and pick up some Empire Seven Studios products!

Important note: Fireworks are tradition during Lunar New Year and scheduled for 12pm. We regret any disturbance caused by the noise. It is advisable to keep dogs inside for their safety. Those sensitive to loud sounds should consider staying indoors.

SCHEDULE:

  • Fire crackers will start at 12pm at 4th/Jackson Street and run through Japantown, then end at Empire Seven Studios on 7th/Empire Street.

  • Participating stores on flyer will be having their own Fukubukuro (lucky bag) available for purchase.